Email marketing made easy
by Chameleon

Email marketing, the most cost effective method to communicate with your customers

Email marketing is the most cost effective method of sending relevant, permission based messages about your company’s products and services. If you have customers who have requested that you keep in touch with them by email marketing it’s easier to sell to them as an existing customer than it is pitching to a new customer. So long as you implement your campaign with good moral stature, your relationship will only grow stronger through the use of email marketing.

Our email marketing solutions offer power and flexibility at a price you can afford. Most of the websites you’ll see in our portfolio, particularly the e commerce websites, have been integrated with our email marketing solution. Customer registration and enquiry forms offer an opt-in tick box allowing users to sign up to a newsletter. This stage is known as “data capture”, which is fully automated, the next stage is where it gets interesting, what you can do with the data.

Essentially our email broadcasting module allows you to specify any valid html or plain text file that will be used for each email e newsletter. In most cases we design customised html templates for our clients that are then built in such a way as to provide maximum deliverability to your customer’s mailboxes, alongside a design and layout that will catch your customer’s attention. Our e newsletters combine design, personalisation, click through and url tracking alongside maximum deliverability ensuring your maximum campaign success rate. Newsletter campaigns can also be fully integrated with Google Analytics. 

Here’s a non exhaustive list of our email newsletter module:-

• Easy to use web based interface
• Read & click through tracking with reports
• Double opt-in and opt-out functionality
• Personalization
• Archived newsletters and reports
• HTML newsletter creator linked to your product database
• Email address validation and management tools
• Unlimited subscribers and newsletters
• Google Analytics integration

If you’d like to learn more and utilise this extremely cost effective method of email marketing then please get in touch and call us on 01484 304545. We’d be happy to demonstrate any of the above.