My Spare Parts was launched by Chameleon in February 2011, it is a b2b ecommerce website specializing in providing manufacturers with spares and accessories support for all types of products and equipment. The branded sites can be developed to specific client requirements including artwork, banners and key product advertising and sales.

This highly flexible website is built upon the backbone of our very latest ecommerce platform. It essentially allows for any number of branded websites to run from one core database and cms platform. Currently the site is live with three major brands, CATA, FRIGIDAIRE and FRIDGEMASTER. Each site having their own branding, category structure and content. More brands will be added to this site in the coming months.

For this B2B trade ecommerce website we developed a multi-tier pricing structure giving our client full flexibility on pricing of products. Admin can assign customer accounts to buying group prices, customer specific prices or default pricing, plus the option of a sale price which overrides all.

http://www.myspareparts.co.uk sits as the introduction page and feeds the users through to a choice of branded sites. These branded sites have their own home page and url for marketing purposes.

http://www.myspareparts.co.uk/cata
http://www.myspareparts.co.uk/frigidaire
http://www.myspareparts.co.uk/fridgemaster

Our advanced structure means that we can easily add new brands to the core structure, this is achieved through clever programming and state of the art url rewriting.

The screen shot below shows the simple first landing page of My Spare Parts, several more brands will be added to this page over time.

Below you can see the actual landing home page for each branded site.

Take note of the subtle design changes via use of sprites and dynamic css, whilst in-keeping with the core site layout.

The scrolling banner area is managed in the cms, clients can add any html content using our new feature banner module, these banners can then be assigned to site pages and categories.

The screenshots below show a series of further functional web pages through to our new enclosed checkout.

This bespoke e commerce website is one of a series of web developments for our prestigious client HI Group PLC.